An executive who worked at both Apple and Microsoft described the differences this way: “Microsoft tries to find pockets of unrealized revenue and then figures out what to make. Apple is just the opposite: It thinks of great products, then sells them. Prototypes and demos always come before spreadsheets.
Steve Jobs Solved the Innovator’s Dilemma - James Allworth - Harvard Business Review This is the way journalism should be.
Source: blogs.hbr.org
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